When the home appliance industry is struggling in the existing market and sees globalization and high-end as the two wings that cross the cycle, the challenges ahead are more severe than imagined. The overseas market is also fiercely 'crowded' now. Under the internal competition, it is not difficult to achieve scale growth, but it is an even more difficult practice to achieve high-quality and sustainable profit growth. 'Since the beginning of this year, China Home Appliance Network has visited large home appliance markets such as ice washing and kitchen appliances, and more than one enterprise has expressed such feelings.